The Barbie box appeals emotionally to people because a well-known icon is abused. Using pastiche to imitate the Barbie box creates a juxtaposition with the distressed Barbie inside. The hand over her mouth symbolises the man controlling her and keeping her quiet about the abusive relationship. This also juxtaposes with the fact that her mouth is covered but suggests women have a voice too and should speak up about domestic violence.
Weaknesses:
There is no direct reference to domestic violence. A quote or statistic could be used to really clarify the issue. The Barbie box is also just floating in space, it could be on a coloured background or in a setting.
Strengths:
Barbie and ken are good symbolism for that “perfect” lifestyle. The “Dream house” suggests the idea that everyone wants a lifestyle like them but this then juxtaposes with the abused Barbie and the words in the speech bubbles. The bright pink background is attention grabbing. Using pastiche to imitate a Barbie advertisement but replacing the words with contrasting sayings is powerful in sending the message.
Weaknesses:
It looks a little messy and overcrowded. I could possibly put them into a box or as TV advertisement. Simplifying it down would also help the aesthetics.
Strengths:
Using pastiche to rip off the dress meme adds some humour and acts as a metaphor to represent domestic violence. The words work well to tie in the context. It grabs the attention of the younger audience and resonates well with a younger audience.
Weaknesses:
This one is very age specific. People over 30 may not understand this concept because it was a meme on Facebook. If I were to use this idea I could add a statistic about young people and domestic violence to add some context to it and relate specifically to young people. I'm not sure how this concept could be used in a second poster.
Strengths:
Similar to the Barbie one, it is taking the perfect life metaphor and contrasting that with the abused face. The mugshot background acts as a symbol for being trapped/imprisoned in a violent relationship. The juxtaposition between the fairy tale façade and the reality of violence is very effective. Seeing sleeping beauty out of the fairy tale context is effective in making the audience feel uncomfortable.
Weaknesses:
I think Barbie and Princesses act as the same metaphor so I need to choose one or the other. Some statistics could help give the audience some validity because it could seem quite subjective.
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